Michaels & Michaels Creative, LLC
  • Home
  • About
  • Services
  • Clients
  • Portfolio
  • Praise
  • Blog
  • Contact

Client Holiday Shopping Guide: 2Hawk Vineyard & Winery, Rogue Produce, and Postmark’d Studio

December 6, 2020
Posted by Melissa
No Comments
Holiday Shopping Gifts

As the holiday shopping season gets underway, we want to call special attention to three dear clients whose products would make unforgettable gifts for loved ones—and yourself!

2Hawk Vineyard and Winery Logo2Hawk Vineyard & Winery

2020 has been particularly brutal for small businesses—tasting rooms being among the hardest hit. 2Hawk Vineyard and Winery is currently closed through New Year’s Day due to COVID regulations, but they are offering curbside pickup for orders of three or more bottles of their world-class, award-winning wines, which pair nicely with their branded merch. Gift cards are available for pickup at the same time, too :-)
Schedule Pickup Order Online Join Wine Club

9-1-1 c.2: Almeda Fire Special Release

2Hawk Vineyard and Winery 9-1-1 c.2 Wine Release Almeda Fire Fundraiser
Within weeks of the catastrophic Almeda Fire, 2Hawk released 9-1-1 c.2, a sublime Bordeaux blend of Cabernet Sauvignon, Merlot, and Cabernet Franc. All proceeds from this unique offering will go to support victims of the fire, which ravaged 3,200 acres of our beloved Rogue Valley community. 9-1-1 c.2 is a double gift—both to the recipients of this ultra-premium red wine blend and to those who lost nearly everything in this historically unprecedented fire.

2Hawk Vineyard and Winery 2018 Grenache Rose WineCase Sale on 2018 Grenache Rosé

For phenomenal savings, grab a case of 2Hawk’s 2018 Grenache Rosé while it’s on super-sale! Non-members enjoy 30% off, while wine club members get 40%, 45%, or 50% off, depending on membership level.

Schedule Curbside Pickup

Email 2Hawk to schedule an appointment for curbside pickup before they close for the holidays (12/24–1/1). You can also order their wines online any time for delivery.

Keep up on 2Hawk News

Be sure to sign up for their e-newsletter and follow 2Hawk on Facebook and Instagram to stay apprised of the latest happenings!


Farmers Market Rogue Produce DeliveryRogue Produce

Rogue Produce LogoIt is impossible to overstate the importance of Rogue Produce in our lives, particularly during this year of self-quarantining. We have been enthusiastic customers for well over a decade, and Owner Adam Holtey is a longtime friend and client. Rogue Produce has been a lifesaver, enabling us to order a tremendous variety of groceries from local farmers and producers on a weekly basis. Unlike traditional CSAs, Rogue Produce runs year-round and does not require a commitment. You can order whatever you want whenever you want and have it delivered to your door—plus, delivery is free for Farmers Market Members! When it comes to convenience, quality, variety, and customer service, Rogue Produce is unbeatable. You’re sure to find plenty of delectable items that would make wonderful gifts, too—you can even have an order delivered directly to the recipient!
Sign up Now

Rogue Produce Gift Card with EnvelopeGift Cards Now Available!

If you missed the opportunity to order in time for the holidays, not to worry—gift cards to the rescue! These electronic gift cards deliver immediately or on a specified date, depending on your preference. You can include a special message to the recipient. Best of all, they get to choose whatever they like. Those redeeming a gift card will also get a free month of Farmers Market membership, boosting the value of the gift even more. Happy gifting!
Order a Gift Card

$20 off Through 12/31!

Right now, Adam is running a special for new customers through December 31. If you use this referral link to sign up, you will get a $20 coupon after your first order, and so will we! The referral link will take you to the homepage, and from there, you can click the Get Started! button in the upper righthand sidebar under Create an Account. If you sign up after the special ends, you will still get $10 off after you sign up and place your first order—as long as you use our referral link.

Get Crucial Notifications

Signing up for the e-newsletter is vital as that’s how you learn when the ordering window opens up each week as well as finding out about all the amazing new products Adam has added to the store! Don’t forget to follow them on Facebook while you’re at it.

JPR Interview

Adam was recently featured on Jefferson Public Radio’s The Jefferson Exchange. I encourage you to listen to “Stories of Southern Oregon: The Portable Farmer’s Market” to learn more about Rogue Produce and get to know Adam a bit. JPR Contributor Maureen Battistella joined in on the conversation and shared some kind words about the website, too, starting around 5:44 (Ed, if you’re reading this, please pass on our thanks to Maureen :-)


Postmark'd Studio Assorted CardsPostmark’d Studio

Postmark'd Studio LogoWhether you are a frequent, delinquent, or aspiring snail-mail writer, Postmark’d Studio makes it easy to connect with loved ones in meaningful, memorable ways. Owner Anne Breck curates the monthly subscription box of premium stationery with an artistic eye, sense of humor, and whimsical spirit. If you’re not ready to commit to a subscription, no problem! Postmark’d Studio has a delightful range of Special Delivery Boxes and other goodies available for order any time. These lovingly assembled boxes make thrilling gifts for the holidays, birthdays, or just-because.
Subscribe Now Gift a Subscription Buy Special Delivery Boxes

$10 off a 3-Month Subscription!

New subscribers, get $10 off a 3-month subscription plan (does not apply to gift subscriptions) using this code: 504ME

Stay in the Loop

Toward the bottom of the homepage, you’ll find an e-newsletter signup form. Don’t miss this step as it’s how you find out about their incredible sales and discounts on subscription boxes. Follow Postmark’d Studio on Facebook and Instagram for delightful injections of creative inspiration.


And More!

These are just three of our exceptional clients. Find more gift ideas for others and yourself by perusing our full list of clients!
View Clients

Clients, E-Commerce, Holidays and Special Occasions, Shopping and Gifts

One Step Beyond: 10 Tools to Help Your Business Thrive Despite Adversity

December 5, 2020
Posted by Melissa
No Comments
Writing and Drawing Instruments

In an era when physical interactions are increasingly being supplanted by virtual transactions, enhancing your online presence is no longer a luxury. To survive the present challenges and build resilience for hardships yet to come, you must act now.

You may already have a dandy website, but what are you doing to drive traffic there—and convert those visitors into clients, customers, or supporters? Are you reaching the people who are actively seeking out the kinds of services and products you offer? How engaged are your social media followers? Do you have an online marketing plan? What does your monthly traffic look like, and how can you improve your stats?

If you’re not sure how to answer these questions, we can help. Here are 10 tools you can use to position your organization for success in our ever-(d)evolving world:

  1. Hand with KeyIn-Depth SEO Research & Analysis: This intensive process is used to develop a comprehensive Online Marketing Strategy and determine the most effective search engine optimization (SEO) strategy. During the first phase, we produce a document outlining the Vision, Goals, Differentiators, Market Synopsis, Target Groups, Social Media, Competitors/Kindreds, and Plan of Action. We then conduct extensive research and analysis of traffic, search terms, competitors, and other factors related to the goals outlined in the Plan of Action. Informed by this data, we craft a comprehensive Online Marketing Strategy, which can then be applied to the website and social media channels. The strategy is geared toward increasing organic traffic and enhancing your website’s ability to compete with its top competitors for search engine rankings. The report includes recommendations regarding the best way to capture traffic through both static (page) and dynamic (blog posts) content as well as social media, e-newsletter campaigns, and videos.
  2. Ad Campaigns: Whether you want a short-term geotargeted ad campaign to promote a specific offering or a long-term geotargeting and retargeting ad strategy, we can extract maximum bang for every ad spend buck by pinpointing the people who are most interested in your services or products—and the likeliest to act. This may involve Google AdWords, Google Display Ads, Facebook ads, Instagram stories—whatever combination is the best fit for your needs and budget.
  3. Social Media Plans: Lack of time, staff, and willingness to delve into social media frequently lead to neglect in this vital area. When customers can no longer visit you or your business in person, social media becomes a lifeline for communicating with them. We can elevate your social media presence by writing relevant copy, designing striking visuals that reflect your branding, and devising compelling topics aimed at building a larger and more engaged following.
  4. Conversion Funnels: We can set up conversion funnels to track key actions at your website, enabling us to gauge the success of specific strategies and quickly pivot where needed. These goals focus not just on traffic but also engagement. One visitor who resonates with your products is far more valuable than a dozen who find the content irrelevant.
  5. CompassSEO Reports: Get a monthly snapshot of performance metrics such as total traffic, bounce rate, traffic sources, and search ranking as well as data on conversion funnels, social media, e-newsletters, and blog posts. Not only does this include an assessment of the existing tactics but, more importantly, it provides expert recommendations on what to improve—and how.
  6. Blog Posts: Regularly publishing quality dynamic content is essential to raising your search engine ranking and bringing pertinent organic traffic to your website. Google’s algorithms are now intelligent enough to recognize unique, valuable content and to help direct people interested in that content to your blog posts.
  7. E-Newsletter Campaigns: This more personal form of communication is still the most effective way to maintain a lasting relationship with your existing customer base. Your e-newsletter should reflect your branding and inspire your readers to take meaningful actions.
  8. YouTube Videos: If you’re in a business that could benefit from video content, we can help you get the most mileage out of that content by optimizing the metadata, transcribing the content, cross-posting to different platforms, and writing accompanying social media copy. If desired, we can also edit your videos and offer coaching on how to produce interesting videos with decent production values so your efforts aren’t undermined by distracting oversights.
  9. Reputation Monitoring: What if someone left a negative review about your business somewhere online and you didn’t even know? It could be causing incalculable damage by deterring prospective customers over time. By setting up Google alerts and regularly searching for mentions of your business, we can catch threats early and take immediate action to mitigate potential harm.
  10. Link Outreach Campaigns: It’s not enough to keep negative statements about your business from proliferating—you also want to encourage positive news from credible and popular sources. This involves cultivating relationships with industry influencers, establishing mutually beneficial partnerships with key organizations, and reaching out to individuals who have a passion for your offerings and may wish to write about it. You want authentic ambassadors for your cause who willingly share their positive experiences with you and your business.

Take the Next Step

Give us a holler if you’re interested in learning more about any of these or our other services. We can provide a quote for one-time services or create a custom plan for recurring services tailored to your budget and aspirations.
Get Started Today!


Special Discounts—Limited-Time Offer!

Wallet with Money

Recurring Plans

We are currently running a limited-time offer on our recurring plans—including:

Ad Campaigns

  • $50 off one-time setup fee for a 3-month commitment
  • $75 off one-time setup fee for a 6-month commitment
  • $100 off one-time setup fee for a 9-month commitment
  • $150 off one-time setup fee for a 12-month commitment

Social Media

  • $5 off/mo. for a 3-month commitment (save $15)
  • $10 off/mo. for a 6-month commitment (save $60)
  • $20 off/mo. for a 9-month commitment (save $180)
  • $30 off/mo. for a 12-month commitment (save $360)

Additional Recurring Services

Feel free to add any of our other recurring services to your monthly plan!

  • SEO Reports
  • Blog Posts
  • E-Newsletter Campaigns
  • Conversion Goals Tracking
  • ADA Audits (e.g., quarterly)
  • Security Audits (e.g., quarterly)
  • YouTube Video SEO Optimization, Transcription, & Coaching
  • Reputation Monitoring
  • Reputation-Building Actions
  • Link Outreach Campaigns
  • Active Website Monitoring (e.g., PageSpeed scores, mobile compatibility issues, manual actions by Google due to erroneous detection of spam)

Combo Packages: À la Carte Services

Combine four or more one-time services and get $200 off if you include the In-Depth SEO Research & Analysis! Here are some possibilities to choose from:

  • In-Depth SEO Research & Analysis
  • Basic SEO Boost
  • SSL Conversion
  • PageSpeed Boost
  • WebP Image Conversions
  • ADA Compliance Audits
  • Security Audits
  • Conversion Funnels Setup
  • Google My Business & Yelp Page Setups
  • Social Media Account Setups
  • YouTube Video SEO Optimization, Transcription, & Coaching
  • Online Reputation Cleanup
  • Reputation-Building Actions
  • Link Outreach Campaigns
Save Now!
Business, Marketing, SEO, Web Development
Michaels & Michaels Creative, LLC © 2025 All Rights Reserved